Total Question 60 3
questions (3) marks each
5
questions (5) marks each
52 MCQS mostly
from end chapters
1) What is
meant by the product life cycle?? (3 marks )
2) Identify and
analayse the position of employee at three level of managment hierarchy? ( 3
marks )
3) Mr Haleem is
a chief inventry officer in a readymate garment factory. He is responsibe to
make the inventry of raw material and pay top most attention to the purchasing
process. what step for him to make purchasing process successful (3 marks)
4)Most of the
companies are moving towards market segmentation and targeting customers.list
the basis of segmenting cunsumer markets (5 marks )
5) Identify the
factors which cause the success of business (5 marks )
6) How
information system can help business to achieve competitive advantage by using
a network based stratergy? (5 marks)
7)Mr Ahmed
overseas 3 children want settlement in the city. how MrAhmend chosed the
best school for their children . By following which criteria he can judge the
quality of education offer by discuss the criterion in prospective to service
secter.? (5 marks)
8)Being a
marketing manager?which distributon stratergy you will have to apply by keeping
in mind the target customers, Justify your answer by providing reason . (5
marks )
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